You're listening to the Transform your Life from the inside out podcast. And this episode is titled AYNI part three. And it's part three, because I've already done. Obviously part one and part two. AYNI In case you haven't listened to either of the two episodes, AYNI is Ancient Incan A Y N I. It means reciprocity of life. And participating in this reciprocity of life is the easiest and surest way to get whatever you want. So if you want to create more alive, keep listening.
Hi, I'm Jim Fortin, and you're about to start Transforming Your Life. from the inside out with this podcast. I'm widely considered the leader in subconscious transformation. And I've coached super achievers all around the world for over 25 years. Here, you're going to find no rah rah motivation, and no hype. Because this podcast is a combination of Brain Science, Transformational Psychology, and Ancient Wisdom all rolled into one to take your life to levels, you've never thought possible. If you're wanting a lot more in life, to feel better, to heal, to have peace of mind, to feel powerful and alive, and to bring more abundance and prosperity into your life, then this podcast is for you. Because you're going to start learning how to master your mind and evolve your consciousness. And when you do that, anything you want, then becomes possible for you. I'm glad you're here.
Okay, AYNI. So I've already done two episodes on this. And here at the podcast, you know, the the iTunes channel, or whatever you call it, I'm sure you can search and find two more episodes on AYNI. And again, the spelling is A Y N I and I wanted to do a third because there's something that happened a couple of weeks ago. Yet this is around me all the time. I mean, I'm always reminded of this and watching other people and in my own life. And what I know, me formerly included is that 80% of people, and I don't know if it's 80, but it's a lot, but 80% of people. And statistically in the US it would be 78% because 78% of Americans literally have no savings and live paycheck to paycheck.
But they're nowhere close to what they want to create in life. And AYNI is a principle literally, it's I think it's one of the most profound principles that I learned from my brother in law, the shaman don't have a year. And for many years of my life, I live the opposite of AYNI. I'm just being transparent. I mean, I grew up poor. So I learned to live from the survival mode, meaning there's only so much in the world, I have to scratch and claw and struggle for my money. And guess what? I'm going to take care of me first and get the things that I want first. And then you know, what if there's anything left, and I never really thought this way consciously, but it just the way operated. And then if there's anything left? Now I will good. You know, I will go do things to help other people. And truth be told many of you, many of you listening right now, you grew up like I did. And if you didn't, you still learn to live in the same way. And I live that way for probably almost 40 years of my life.
And I'm going to tell you, the the irony here is that it doesn't create what you want for yourself in life. It actually repels what you want in life. So the irony, or the dichotomy is you live that way so you can have more. And actually by living that way, it actually repels more, and keeps you stuck where you are. And the reality is the truth is, AYNI is such a simple principle. It's really simple. And basically, it's what you get in life is what you give. Now I know every one of you are like, you know, Jim, come on, man. Really, you know, and you think that and many of you will think I already know that. No, you don't. You wonder stand it, but you don't know it. And there's a difference between understanding something and knowing something. Because when you know something, you generally operate from that place. And when you understand that you're analytically aware, but it doesn't mean you operate from that place.
One of my all time favorite songs and one of my all time if not the all time favorite music group is the Beatles and one other songs, which is one of my favorite is called The End. The End is actually the last song that the Beatles ever collectively sung together. And the last line of the last song is, and in the end that can't talk. And in the end, the love you get is equal to the love that you make pretty simply is, you know, what you put out in the world is what you bring back to you. Now the question is, and introspection time, again, many of you are saying, well, I get it, you know, I understand that. yet. If you don't have everything that you want in life in the external world, and even in the, in the emotional world, providing that you know, you're not dealing with something brain, chemical, or whatever, I'm not going to go go there. But I mean, just generally speaking, is looking at what you're giving, because your life is a reflection of what you've given. And you've basically, you've all heard the phrase, I'm going to use next, every one of you.
And it's so simple, simple, simple, simple times 100, and we miss it is that you reap what you sow. And that's both in terms of your physical behavior and your thought processes. So if you're not reaping the things that you want in life, guess what, you're not sowing them. Think about that. Consider that that is like holy mackerel, barn burning, life changing when you get that. And like I said, I didn't have it for many years, many, many years of my life. And what I recognized about, you know, about myself, being in perspective, is that I've always been a very generous person that comes to me very naturally. Just, I mean, that's just the way that I am. I think I learned that from my mother. And it's very natural. But what I recognized, and I always thought that was enough. But what I recognized is that I was selfishly generous. And what that means is, I was selfish, and that I take care of myself first. And then I would be generous to other people. And I live that way for a lot of years, a lot of years.
And until I learned to just give and serve, not being a doormat and not letting people take advantage of me. And I want to create a little clarity to not go too deeply into this here. But even in my programs. They're like my Transformational Coaching Program. I have 300, and I think 70 people in it right now. And it's $4,000 to register. And you could say, Well, Jim, if you're so giving, then give it away? Absolutely not. Because I used to think that way. And guess what, and I'm the same way. So I can speak from being human and experience. People don't appreciate things when they don't have skin in the game. So what I recognized it and I just want to, you know, touch on this and move on is that I give and I give with an open heart. But I recognized things, for example, and I have experienced with this helping people that if I had 100 Well, I do have but if I, as an example, if I were going to take $100,000 Let me put it that way. And you said Jim, do you want to help homeless people? Or do you want to help kids who want to go to college? So think about that, who would you choose to help first the homeless people are the kids that want to go to college?
Now many years ago, I would say well, the homeless people. And now I would say the kids who want to go to college. And the reason why is because it's a I'm going to use this word at the risk of maybe not coming off, right. But it's a better investment in people that are already moving in their life than people that aren't moving. It's harder. Let's say it's hard to pull people out of quicksand. But yet if you're working with people that are already moving, that's a lot easier. And I learned that the hard way a few years ago, and that I helped a mother and four kids. I saw him at a 7/11 one day and I literally put them up in a motel six, got them off the streets, put them into a motel six got a room for them. And I had them there for about three months while and I told some of my students about this and they were helping and many of the women hopped in and helped out and we actually found a shelter for for this mom and the four kids took us about three three, I think three and a half months.
And the whole time primarily myself. I footed the bill for the hotel, and one of my students was a real estate agent and a formal former social worker for many years ago. And she said to me, and I did not understand it back then I mean, I really did understand, but I didn't have any experience with it. She said, Jim, it's not hard getting people off the streets. It's hard, keeping them from going back to the streets. And guess what, this lady that we spent 1000's of dollars, and I did and people that helped 1000s of dollars. And a lot of time, we got her off the street into a shelter that helps her rehabilitate, get a job, and everything else. And guess what she had this boyfriend She didn't tell me about. And he had just gotten out of jail, which she did not tell me about which I have no judgments about that. But he couldn't go into the shelter. So he took a $12 an hour job. And she decided that there was not a bus running from the shelter to where he lived, to take his $12 an hour job. And guess what, she didn't go to the shelter. And she opted instead, to continue to function. Here's the key, she functioned, still at marginal financial existence.
And when my student told me, Jim, it's not hard to get people off the streets, it's hard to keep them off the streets. I understood that. Now, how do I get on this tangent is where I choose to serve, is people that are already in momentum. Because if I can help people that are already in momentum, guess what? They're I better air quote, investment, because they go out and they create more more momentum, and move more people and help more people and grow more people and grow the economy than people that are not already in momentum. Now, you may choose to not understand that or agree with that, or whatever. And that's entirely up to you. And that's, that's your personal value system. And I respect that. But that's where I work from, is I serve with an open heart. But yet, I only serve to the degree that I can serve people that I know that will be a benefit to everyone. And it's not a vacuum to myself or the system, so to speak, metaphorically speaking, or using a you know, an example of the word system.
Where I had the idea for this podcast is I live in Sedona, Arizona. And I'm very, very blessed to live in a very, very nice home. And it was a seven figure home when I bought it. And I didn't plan on doing what I did, I called a decorator on now I plan on that the homes built in the mid 90s. And I wanted to update some things. And oh my gosh, it turned into literally when I say literally I do not mean virtually, I mean literally, it turned into a one year complete house gut. I mean, we literally took the entire house all the way back to the studs 6000 square feet upstairs and downstairs. Now here's why I thought about this story is when I bought this house, I mean, it was nice, but it just I wanted to update some things and it ended up turning into everything. But I furnish the house with furniture because Sedona has a really really high rental occupancy, something like 70% of rentals here are full year round. So I thought when I bought the house that I buy it and live here part time and live in Dallas part time, and eventually move here full time.
So what I did is I went and bought an entire house full of furniture, brand new furniture, and furnish the entire house, you know for for renting. And that meant buying everything to rent the higher end rental and I mean everything from I mean a rolling pan of the kitchen. And I had a list and I was in a list with the listing company, a rental company. But here's the thing. I had all this furniture that was brand new, and each bedroom suit was about and I had one two I'm counting here 1,2,3,4,5,6,7 .Okay, I had eight beds in the house. Each bedroom suit with Furniture and Mattress and bedding, and nightstands and lamps were between 35,004,000 Okay, long story way too long. I'm sorry, but let me tell you why I'm getting here. So I as I was gutting the house, I got to know that the electricians my contractor hired a local electrician company. And they got to know one of the electricians and we were chatting one day.
Now. I had to empty the entire house to renovate. So all this furniture that I bought, I call the consignment store, but basically it just wasn't worth it. And I'm like why don't I just give it away. So I literally gave away an entire house of furniture that was brand new. I mean when I say gave away I was like please just take it I've got to get rid of it. And I live in a small town store. Even storage is hard to come by. So he's I know some of you problem solvers listening are like, why don't you do this? Why don't you do that? Why don't you? Well, there's a reason why. But I ended up actually just giving everything away. Now, one of the lead Christians here was a good guy, good kid. And I said, Hey, do you need any bedroom stuff? And he said, Yeah, he goes, my daughter needs a bed, and nightstands and everything else. I'm like, Well come downstairs, I want to show you I've got my downstairs look like our furniture showroom, again, took all the furniture from upstairs and brought it downstairs. And I'm like, literally just pick what you want to just hate. Just take what you want. And he's like, really? And I'm like, yeah, there's, there's no strings, you don't own anything, just take it.
And he took about 4000 bucks in furniture. And truth be told, in fairness to him and to everything else is he was doing me a favor because I had to liquidate the house. But here's the thing. That was a year ago. And last month, about two weeks ago,I bought someone a brand new Tesla. And they needed a 220 plug for the garage wall. So I called the electrician but not the electrician company. I called the electrician that I knew because I had his number. He was in my house every day for six months to an electrical work. And I said, Hey, can you install a 220 plug for me? And he says, Yes, I can do it. But you have to call my company and get it booked. Now, in fairness to him, I don't know maybe which I doubt I really doubt because who owns the company to family member of his I doubt he had any any contract that said he couldn't work off the clock on the weekends or whatever.
Mind you, I didn't ask him to do it for free. either. I just asked him if he could do it. And it said basically, yes, but I can't do it, you have to call my company and book it through there, which means you got to pay my company to do this. And in that moment, I'd recognized that he doesn't understand reciprocity. He doesn't understand AYNI. Now, is a really nice guy. I like the guy a nice guy. And I'm glad that he has the furniture and the lamps. I'm glad he has everything else. But when he was working in my house, we were talking this sounds really I mean this humbly. But he's like, because I live in what? Well, I'm going to say the whole thing I do mean in humbly I promise. I live in one of the nicest homes in Sedona, Arizona, at the moment, because there's nothing like it. It's a got a you know, brand new home for the most part.
And he one time said to me, Jim, how do you you know, how, how do you afford something like this, you know, teach me Tell me. And we were talking about abundance and everything. And I never talked to him about AYNI, because there was no reason to at that point. But him asking me that means that he wants to learn about AYNI in these in these kind of things. And it just showed me that you know what i was him a lot of years ago, I was the same way. Now what I would have done if I had actually been someone's electrician, and they gave me all this furniture. And they call and said hey, can you do 220 plug? I would have said absolutely I can do that for you. And just tell me what you need. I can't do it during the week. I can't do it Monday through Friday from nine to five, but I can do it for you on the weekend.
Now I'm saying that I would say that what are what I not I mean, many years ago, I don't know what I would have said because I was always trying to make money and bring money into my life. But this day and age, my whole point is that I work from reciprocity. And I've learned because I have empirical evidence that when you work from reciprocity, and here's the number one secret to creating wealth in your life. And it's very simple. And I mentioned it before in a money class that I do is that when you can create expansion in other people's lives. That's the operative word expansion. When you can create expansion and other people's lives. They will pay you for that if it's requested or they have to wear it's part of the deal.
For example, let me prove this to you right now. The only reason you listen to my podcast, there's only one reason it's not for me. It's not to hear me just jabber away forever. It's not for me, and it has nothing to do with me. The only reason you listen to my podcast is for expansion. You want to take something out of it to make your life better because we're always looking to make our lives better to go to higher emotional states, which is hardwired in the brain. This is why For example, this is why a baby will cry. And when the baby's crying, what the baby wants is to be held or loved or picked up or fed or diaper changed, what is happening here, the baby wants to go to a higher physical state, which means a higher emotional state. So when you can help people go to a higher emotional state, and you do you do that through expansion, when you can do that, trust me when I tell you, and you do it ethically, and honestly, and with the best interests of these people, and you know, in mind, in terms of I call it service, you do it from service, people will give you money all day long.
And that's one of the secrets I started this, you know, this podcast about getting what you want. But to get what you want. You have to give. There's a you know, you probably many of you have probably heard of the old motivational speakers, Zig Ziglar. I was listening to motivational stuff back in the late 80s and early 90s. I don't listen to it anymore. Because it well, doesn't matter why I just don't. But Zig Ziglar once said something to me, and it was an AHA. And I got it. But you know what, I didn't get it. I was at a big, you know, big event with the arena and all these people. There were 20,000 people there and Zig Ziglar was speaking. And he said something, and it's, you know, what's the only line that I remember from that event that day. And there were 10 other speakers like general Norman Schwarzkopf, some of you older people might know who he is. Back in the 90s, whatever we did here in the US Desert Storm or whatever, before that. I don't know what it is called, anyway, all these speakers and the only one, and the only line that I remember that entire full day of people up on the stage yammering away, was when Zig Ziglar said, and now mind you again. I mean, I'm tossing myself under the bus. I heard it. And it resonated. But I didn't come to know it. I understood it.
But he said, to have what you want in life. You help enough people get what they want. And you will get what you want. Think about that. Let it just settle in. You help enough. People get what they want. And they will help you get what you want. So where I live from? Well, before I go, Well, hopefully you know where I live from where you're you have some hint of that listening to me for some time. Because I'm just again, I'm tossing myself in the mud is I'm under the bus. I mean, I'm just being transparent, is that I understand this? Heck yes, I understood it. Did I know it NO sounded good on paper. And I'm like, I think I aspired to live that way. But it reminds me where I used to work from as an old client of mine, and they fired him. He was a real estate agent. And he hired me because he wanted this one I did one to one clients. And this was probably seven, eight years ago, maybe nine years ago, he wanted to go from three quarters of a million a year to a million a year in revenue. And he hired me as as his coach, one to one.
And one of the things we did in coaching, and something that came out, you know, in our conversation is that he said, Jim, I want to take care of my wife and my kids first. And when I take care of them, then and only then well, I help other people. And right then and there. I'm like, he doesn't get it. He does not get it. He's self serving. And I noticed in my entire time working with him, I worked I worked with him for another month or two or two. And I couldn't move him from that premise. And I said to him, I said, You know what, this doesn't work. I can't I'm not a good coach for you, because I can't move you. Unless I can get you to a place to open up where you can expand yourself to help more people. I can't help you. And I fired him as a client. But you know what, in all honesty, I was most probably him or some variation of him, you know, 20 years ago. And this is also new, in fairness to me and all of us and YouTube. It's brain based. It's a survival mechanism is I think there's were some degree hardwired to let me take care of me first. And when I take care of me, whoo. Now we'll take care of you.
And the same thing. That's the subtle distinction here is you know, you've heard before and I tell people, you've got to take care of yourself. You know, for example, if you're on an airplane and the mask drops down, and they tell you put the mask on yourself first before you put it on anyone else. Why? Because if you pass out, you can't help anyone else. So how do I say this? Because I haven't thought through this the share with you guys is where I worked from is I'm fully capable and fully able. And what I know is I always have more to give. So why don't I stretch myself a little more and give a little more. And where I worked from now also, as opposed to years ago, is I don't work any longer from let me take care of me first, and then I'll help everyone else. Where I worked from, is what can I do to build people? One of my biggest mentors is a woman named Virginia Cook here in Dallas, you won't really find anything about her personally online. Yet, she's an icon, literal, literal icon in Dallas business, friends with billionaires and famous people and on the board, you know, the, you know, I think she was, well, doesn't matter. She's well known, let me put it that way, very well known in the business community.
And she hired me for a coach to come into her company. And she and I became very close personal friends very quickly. And one of the best friends I've ever had. And she's in her 80s now, but she was in her she turns 70 years old when she hired me. And she said to me one time we were at dinner, and she said, you know, Jim, if I lived 100 years, I will never recoup all the goodwill that I've created in the world. And she meant that humbly, very humbly, because I would watch her serve, and serve and serve, and serve and serve and help people. And a Christmas a couple of years ago, she wrote me a note, all several years ago, and it said, well, it basically she goes, the the way. She goes as this is what she said she goes, as I understand is that we have to, we have to eliminate the word. What was it? achievement in our life, we have to eliminate the word achievement. And we have to replace that word with contribution. And we have to live from contribution.
And I've watched her people follow her like a flock, I mean, she, they follow her. She's had agents that have worked with her for 30 and 40 years. And me working with her and being a coach in her company. And then being a coach to her. She became my mentor. And it's extraordinary. Because the things that I watched her do were all about not How big can my company be? How much money can I make? Well, you know, it was never about that with her when she built the second largest private real estate company in Texas. And a matter of a few years. Prior to that she was president of a very large company in Texas. And I'm like, to myself, I'm like this works. This works. And we have to live, please take this AYNI is we have to live. If we want to create more live, we have to live from contribution. And we have to take the I out of it. Like what am I going to get out of this. And let me take care of me first.
And we just if we want to create the the super abundance we want in our lives. We just can't work from that place. Now you look at my podcast, for example, is, is thinking here for a second you look at it. There's no ads. I don't have any external ads on any of my episodes. Even though somebody I know had mentioned here in the podcast, somebody wrote in and told me they wanted all of my content without my ads and that when I was launching my program a few months ago, and they were taking they were taker, plain and simple. They're a taker. But here's the thing is they don't know they're a taker. And there was this research done many years ago and I mentioned it here in the podcast somewhere before. And there's a book by a guy named Adam Grant. And I think it's called Give and Take.
And basically sales people he had he had you know, looked at sales people over the years fall into one of three categories were combination, but the categories are obviously the givers and matchers and the takers, those who given life those who match meaning you give I give you give I give you give five, I get five, etc. And the takers those that take any found that the givers made more money than the other groups and many years of research. When I watched Virginia, she lived from irony. She was the giver. And that's why she was one of the very, very, very nice person I adore this woman adore her. But she was a giver. Now she was discriminately a giver to like I started this podcast with you have to be careful. I mean if she gave somewhere all day long, but it did not return the ID, you have to have the ID coming back. Because life is a cycle. And you cannot cut off the cycle to yourself.
So for example, have you given given given given give, and you've got nothing left to give, you cut your own cycle off. My brother in law told me this life's like an ATM is that you can't keep taking money out of the ATM without replacing it. Because very soon, you have no money to take out of the ATM. And when it comes to it, that's what I meant there, that's a better explanation. That's what I meant is that I selectively you know, I give I give where it's going to actually perpetuate the cycle, where it comes back to me, as someone's going to poke a hole in the cycle, I do not give and the reason why is because I help a lot of people. And I have to maintain that reciprocity in life. And I have to maintain that irony in my own life. And so when I give, I don't expect things to come back. But I do things that bring things back, like my transformational programs, bring more revenue back to me, and I don't hoard it,I don't sit on it, I don't step it in my mattress. You know, even though I live in a nice home, I live very simply.
There's a lot of things I could buy that I don't. And what I do is I take that money, and I'm like, how can I expand? How can I grow? What do we need to hire on the team? What outside consultant do we need? Let me grow why. So I can reach more people in the world and create more AYNI and more expansion which brings more expansion to me, which means I can therefore reach more people. Okay, I think you get the point by now. So take an honest look, take an honest look at your own life. And the truth. And the reality is, is if you don't have what you want in life, life simply reflecting the value that you create. And also I talked in other podcasts that also reflects the degree to which you value yourself. But if you don't have the abundance in your life, and money, I mean, I work from because nelnet let me just a quick differentiation and I have to run here and we have got some things to do is I used to work from sustenance, oh, I need money, I need money. Okay, then I used to work from I just need enough money, I need enough money to cover my bills. That's not where I work from now.
Where I work from is money and prosperity, flow and pile up in my life. Money flows into my life in abundance, and a lot of it. And it does. And also notice it does but also notice you listening. I have never asked you personally for one penny, nor have I pushed things on you. That would make me money somewhere else. I've had people say to me, Jim, if you let me advertise on your podcast, because we're approaching millions of downloads at this point, a couple of million are reading. And I've had people say can I advertise on your podcast? I will pay you 5000 bucks a month if you let me advertise? No, I'm not doing it. I don't let anyone advertise because I don't want you listening, being subjected to someone else's commercialism. This podcast is for me about one thing, serving and creating the irony and the reciprocity so that money comes back to me the expansion for you the money and then which is a medium of exchange comes back to me so that I can expand more lives. You get it by now. Life is a cycle.
And if you don't have the the prosperity and abundance flowing into your life, it's because you're not participating in the cycle. Let me back up there. You are participating in this cycle because you're alive, everyone participates, but to return you have and here we go. The return you have in your life is a reflection of your participation in the cycle of life. That's pretty powerful. That's pretty good now that I think about it, but don't have your said to me years ago and I had on my computer a sticky a little post it note for a decade. And that posted note said as I'm projecting, so am I receiving and the Beatles said it as well. You get what you give in life. Thanks for listening, and I'll catch you on the next episode. And one more thing before you go as let's create some more expansion for other people share the podcast. It literally just takes one second to click where whatever you're on, just share it on your you know, share the podcast with your friends and your family and your social media share. because believe it or not, you're part of the cycle of AYNI and when you do that Because you're creating more expansion, okay, make it a great day to day and go out and help someone today. Alright, bye bye.
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